Privacy policy
PRIVACY POLICY
(aka: We Don’t Sell Your Secrets — We’ve Got Our Own)
At Richasshit Apparel LLC (“we,” “us,” “our”), your privacy matters — almost as much as looking hot in a trucker hat. This policy explains what we collect, why we collect it, and how we protect your info. Spoiler: We don’t sell your data, and we don’t care what you googled last night.
1. WHAT WE COLLECT
When you shop, sign up, or vibe with us, we collect:
- Your name, email, shipping address, and payment info (the boring stuff)
- Your order history (to flex how loyal you are)
- Any messages or content you send us (fan mail, rants, TikTok-worthy stories)
- Basic website and usage info via cookies (no, not the chocolate chip kind)
2. HOW WE USE IT
We use your info to:
- Ship your order, duh
- Email you updates, order confirmations, and the occasional sassy marketing message
- Improve our website and understand what products make people feral
- Respond to your questions or customer service needs
- Feature you on our socials if you tag us being #richasshit
We do not sell, rent, or trade your info to third parties. Ever. Gross.
3. COOKIES 🍪
Yes, we use cookies — the digital kind that track:
- Site performance
- Page visits and clicks
- What you add to your cart but never buy (we see you)
You can disable cookies in your browser if you're feeling private. But some parts of the site might act weird if you do.
4. WHO SEES YOUR INFO
Besides our in-house team and secure service providers (like Shopify, Klaviyo, and payment processors), no one gets your info.
We only share data when it’s:
- Required to fulfill your order
- Legally demanded (rare, but possible)
- With platforms we use to run the biz — all legit and privacy-compliant
5. EMAILS & MARKETING
When you sign up, you're giving us permission to send marketing emails. You can unsubscribe any time — no hard feelings (but also, FOMO is real).
6. CHILDREN’S PRIVACY
Our site isn’t for kids under 13. If you’re a minor shopping with permission, that’s between you and your parent. We don’t knowingly collect data from little humans.
7. YOUR RIGHTS (Yes, You Have Some)
If you want to:
- Access your info
- Edit or delete your info
- Ask us what we know about you (creepy but allowed)
Email us at hello@richasshitco.com and we’ll make it happen — unless it conflicts with legal or tax stuff we’re required to keep.
8. SECURITY
We use industry-standard encryption and security practices to keep your info safe. Shopify handles our backend, and they don’t mess around. Still — no internet system is 100% hack-proof, so don’t reuse your “dogname123” password here, please.
9. CHANGES TO THIS POLICY
We can update this Privacy Policy at any time. If we do, we’ll update the date at the bottom and maybe shout it from Instagram.
10. CONTACT
Questions, concerns, or conspiracy theories?
Hit us up at privacy@richasshitco.com or slide into our DMs (but we prefer email for legal stuff).
Last Updated: July 18, 2025
